To The Top of Google…
One of the biggest arguments that new online marketers make is that they just can’t compete with those seasoned marketers that have a big list. While it’s true that having a big list in a niche can help you, it’s not the only way.
Building a big list of subscribers is something that you will want to do as you work progress and build your online business. However, understanding how the search engines work and getting ranked for keywords is really the secret to getting started. The problem is that many new marketers don’t understand this and they will often get frustrated quickly because popular niche topic website isn’t getting any traffic and isn’t showing up in the search engines…this not making them any money.
Great Rankings = Traffic
So, I decided to go back to the basics a few months ago. Once I began building my own products and lists I stopped giving much attention to SEO… and I’ve found out that was a big mistake. I took a few of my niche websites, some in very competitive markets, and began spending a little time on them. Not a lot of time….and….I decided to start a few new sites to see if I could take popular niche and make it to page 1 on google.
Here are a few screenshots from a market research and tracking tool I use, Market Samurai.
The first screenshot is something I was pretty excited about. My site was originally ranked really low on Google…500… needless to say, I wasn’t getting much traffic. So, I tweaked the site just a little following a little formula I found and within 2 weeks I was near position 20 on Google. A few weeks later and I’m hovering around #11. Not bad….
My next experiment was to take another site in a very competitive niche, PS3 Gaming and Red Light problems. I purchased a domain that was available that had my keywords in it…and as a special bonus I was able to land a .com domain.
Here’s what my rankings looked like over the last month or so.
A few things to note about this particular niche. My keyphrase had 5.9 Million competing broad match sites and 247,000 phrase match sites. Most people wouldn’t have touched that thinking there was too much competition.
When I first started tracking the site in Market Samurai I was in an OK position. However, I wanted some more traffic and sales from it… so I tweaked. About a month later I’m now #1 on Google for this search phrase and showing up nicely on the others… hard work? Not really… again, I went back to the formula.
So, that’s great for old sites.. but how about some new sites?
The site above I started tracking the very next day I created it. I literally built the site (via a wordpress blog), added some plugins and let it go.
As of this morning, I’m #3 for my search phrase niche site(which contains the search phrase in the domain name…are you seeing a trend?) and #1 on Yahoo. Again… a brand new site that went from nowhere to #1 on yahoo and top 3 in Google in less than 1 month.
So…what’s this formula?
Great question. It’s actually something that’s very easy and over looked, and takes very little time.
First, you don’t need a fancy blog site…it doesn’t have to look all comercial and beautiful..and also shouldn’t look ugly.
Second, you need your keyphrase in the domain name… a .com, .net or .org domain name. Some have used .info and those work, but I like the top 3.
Third, you need content… but not a lot. I was able to get indexed and ranked with just 3 posts using my keyphase in specific areas.
Fourth, you need backlinks… and not a lot. The best way to get those? Articles and press releases. Yes.. those work, and they aren’t hard to do, especially of you write your articles in a specific formate and can reuse them over and over again…
Fifth, timing…. you can’t just overload the search engines with backlinks and articles on day 1. They need to be spaced apart. I found some very helpful tools that make this super easy.
Sixth….repeat and tweak it.
Alright… so the there are a few substeps and things you should know… likely too much to put in this one post. However, I need to tell you exactly where you can see the entire formula spelled out… in detail.
I found this site called BringTheFresh. Yeah, I know…stupid name. But what I learned in just a few days from the guys that run the site was amazing. This is stuff from top notch, behind the scenes guys that know there stuff. One guy is the person behind the Rich Jerk Site and the other has been behind several of the top launches… but you’d likely never recognized their names or faces.
This guys don’t market hype. They answers emails(like me) and are extremely helpful.
Take a look at the BringTheFresh Site here and you’ll see what I mean.
